SERVICES
WE CONSULT ON YOUR STRATEGY, TRAIN YOUR TEAM TO EXECUTE IT, AND STAY TO GET IT DONE.
ADVISING
GTM strategy development & execution
Who: For startups establishing their GTM motion. Typically pre-revenue or early revenue, where the CEO is still leading sales and the first commercial hire is either pending or just inplace.
What: GTM strategy and positioning, market segmentation, competitive differentiation, pricingand ROI model, value proposition and messaging, sales and marketing collateral, Customer Advisory Board structure
CONSULTING
Full-motion GTM consulting for startups and scale-ups
Who: Startups with product-market fit that are building their GTM team and need the right strategy and structure in place to scale. Scale-ups launching new products, entering newmarkets, or restructuring their revenue motion to support growth beyond $50MARR
What: GTM org design, recruiting and hiring, compensation and incentive plans, sales andmarketing execution playbooks, Customer Success buildout, RevOps and tech stack design, KPI setting, CRO/CEO collaboration.
TRAINING
Upskilling that actually makes a difference
Who: For high-growth teams bringing on new GTM hires and promoting individual contributorsinto people leadership roles. If your team is scaling faster than your onboarding and management capability, this is where we start.
What: Three programs built for different parts of the team:
AND1 ACADEMY
structured onboarding for new GTM hires, so they ramp faster and hit theground running
AND1 ENTERPRISE SALES TRAINING
for quota carriers who need to sharpen their game. Discovery, value articulation, competitive positioning, closing.
AND1 COACHES TRAINING
for new and experienced people leaders. True leaders are coaches, not managers. This is the mindset shift we teach, along with the skills to be worldclass.
Ready to Build the Plan?
Stop guessing and start executing. Tell us where you are and where you want to go.